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FIRST COMMUNITY BANK WELCOMES HENDRIX TO DEALER DIRECT PROGRAM

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November 22, 2024

First Community Bank is excited to announce that J.C. Hendrix, Jr., a seasoned sales executive with over 28 years of experience, has joined its dealer direct program as a national sales representative. 

Based in Mocksville, NC, Hendrix brings a wealth of industry knowledge, having successfully driven growth strategies for some of the largest manufacturers in the outdoor power, trailer, and power sports sectors. Hendrix has extensive expertise in strategic planning, customer-centric solutions, and technical sales that will be instrumental in enhancing the dealer direct program’s service offerings and client success.

“We are thrilled to welcome J.C. to the dealer direct team,” said Steve Wilcoxon, president of the dealer direct program. “His impressive track record in leadership, innovative sales strategies, and industry experience align perfectly with our commitment to delivering outstanding value to our dealer network and customers. J.C.’s insights will be an invaluable asset as we continue to expand and elevate the dealer direct program.”

Hendrix expressed his enthusiasm for joining First Community Bank and the opportunities ahead. “I am honored to join a team so dedicated to community and client success,” Hendrix said. “I look forward to leveraging my industry experience to support our dealers and grow the dealer direct program. Together, we will drive success for our partners and continue First Community Bank’s tradition of excellence in service.”

With Hendrix’s addition, First Community Bank strengthens its commitment to advancing its dealer direct program and fostering long-term client relationships in the financial services sector.

First Community Bank’s dealer direct program offers specialized financing for manufacturers, including floor plans and retail financing. Since the program’s start in 2005, it has grown to service thousands of retail dealers nationwide by providing installment loans from $1,500 to $30,000 for tractors (up to 75hp), trailers, boats, power sports, motorcycles, lawn equipment, and farm equipment. 



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